Cycling for Cohesion

Cycling for Cohesion is a social enterprise, with the mission to be a catalyst for the spread of social ideas and contribute to a cultural change which enhances the social sustainability of our global community. Social sustainability has been described as occurring:

CFC is about:

1. Inspiration - collecting and disseminating stories from people working to make to world a better place, hearing their struggles, triumphs, motivations and rewards.
2. Education - specific concepts related to social sustainability are addressed. These are topics I feel are essential to seeing the change we need in the world, and topics that I also feel we need to collectively understand more about before they can be absorbed into our cultural value set. Sustainability requires a culture which values social and environmental capital and investment in communities, not just hip pockets, and acts upon those values.
3. Communication - sharing the wonderful work of positive psychology, which proves that doing something for the greater good really does serve you - it makes you happier!! Also illustrating this point through the stories.
4. Practical Hints - on how to get involved in giving back the society and environment on which you rely.

The CFC strategy:

I am currently riding solo through Central and South America, collecting stories from people working in areas related to social sustainability, which illustrate the concepts I am working to raise awareness about. The adventurous nature of this stage I hope will grab people’s attention sufficiently to allow the stories to capture their minds and imagination. The next stage will be a venture in social enterprise, cycling around Australia (and beyond, all going well) giving presentations at schools and community centres and writing in local newspapers. Publicity, donations and sponsorship will be central to this stage. More on that later!!

As Einstein said "we cannot solve problems with the same level of thinking at which they were created"